To watch: Followers - The Netflix series about the true nature of social media
Is your self-worth defined by the number of followers you generated on Instagram? We hope for your own salvation that this is just a rhetorical question to get this article started (and wouldn’t mind if you follow us on Instagram) about "Followers", a new Netflix tv show from Japan reflecting on the narcissistic drives that compels our protagonist Natsume once a famous photographer puts her picture on Instagram:
Before her sudden fame Natsume tried her best to become an actress but never really managed to be casted for something more relevant than playing a corpse on some shady show. After being casted as a stand-in for another actress Natsume loses her shit as the producer humiliates her in front of the crew while Limi, an established fashion photographer, captures this moment of rage and despair and uploads it to Instagram. Soon the hashtag “#BeautifulAnger” trended on Instagram and Natsume found herself flooded with new followers – and new struggles and challenges as she might not be as cool and edgy as her new followers expect her to be.
“Followers” is mainly a showcase for the incredibly talented director Mika Ninagawa who previous worked as a fashion photographer herself and made herself a name for her depictions of flowers, goldfishes, butterflies in the most vibrant colors.