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Entergalactic - How Kid Cudi’s epos will influence the next generation.

Music
October 25, 2019 17:44

The US streaming service Netflix has become one of the biggest trend bases worldwide. Following huge documentaries like Travis Scott’s „Look Mum I Can Fly“, Kid Cudi has revealed that he will be releasing a new album called “Entergalactic“, which will be accompanied by a new Netflix animated series of the same name. 

The series will be made in collaboration with black-ish creator Kenya Barris and Ian Edelman will be writing and executive producing the show. In a press statement, Netflix says they will “follow a young man on his journey to discover love“. Both projects have yet to receive a precise release date but are set to be expected in 2020. 

Kid Cudi, who is well known for his brutal honesty in his lyrics, changed the culture of rap and how it's looked at. Releasing his debut album “Man on the Moon: The End of Day“ September 15th in 2009 he rapped his truth on stand out tracks such as “Soundtrack 2 My Life“ and “Pursuit of Happiness“. What makes these songs stand out are the topics he rapped about, such as his inner demons and emotional struggles.

 

„I’m super paranoid, like a sixth sense 

Since my father died, I ain’t been right since 

And i tried to piece the puzzle of the universe 

Split an eighth of shrooms just so I could see the universe 

I try and think about myself as a sacrifice 

Just to show the kids they ain’t the only ones who up at night“  

[Lyrics of “Soundtrack 2 My Life“]

 

Huge artist like A$AP Rocky cited that Kid Cudi’s music is a major inspiration. Travis Scott moreover said Cudi’s early music saved his life and I personally can attest to that as his music found me in a really though period of my life and actually made me feel less alone! 

Since the album was released, society’s attitude towards mental health has shifted quite a bit. Mental health is talked about more openly and Kid Cudi definitely played a significant part in influencing this movement, being the first rapper in the industry to really go into depth about the seriousness of mental health. Kid Cudi’s music will always stand the test of time and will only get more valuable to the next generation. Expanding his communication medium to audiovisual experience is only the consequential next step to stay on track with the so-called „Generation Netflix“ - people who should probably listen to and watch „Entergalactic“.


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The employees in the boutiques, in the design studio and in the backstage area at fashion shows wear white lab coats, as was common in the ateliers of the great couturiers, e.g. Christian Dior, and is still common today. The fashion shows for the high-priced fashion sometimes took place in the context of the Paris Prêt-à-porter shows in unconventional locations, up to shabby surroundings (construction site, metro station, dining room of the Salvation Army etc.). The boutiques are kept in plain white and gray. Margiela originally selected unspectacular locations such as a residential area in Tokyo and did not publish the addresses of the boutiques in order to require the customer to make an effort to find the store at all. The first Margiela store opened in Tokyo in 2000 and the first European boutique was inaugurated in Brussels in 2002. In 2008, a boutique opened in a basement on the edge of Munich's Maximilianstrasse. This was followed by participation in numerous exhibitions, including "Radical Fashion", which was shown in 2001 at the V&A Museum in London. In 2010 there were 36 own stores worldwide.  In 2015 there were over 50 stores worldwide, including boutiques, that only carry the MM6 collection.

The company followed a very restrictive communication policy. The designer can neither be photographed nor interviewed. Only his creations should speak for themselves and the designs should be perceived as the overall performance of the team. That's why the team always shows up in white doctor's coats after the fashion shows - nobody should stand out.

By recycling old fashion, separating, recoloring, reversing seams and zippers, both the origin and the artificial of the art of tailoring are shown. Margiela puts together what doesn't belong together: by hand, jeans turn into skirts, old army socks become pullovers. Baptized by the press as deconstructivism, this current is defined by an abrupt collision of different materials, which at first glance appear inharmonic in the sense of conventional viewing habits. Margiela herself rejects the term "deconstructivism". He resurrected clothes in a new form, he told ELLE in 1991.

Margiela was the unofficial 7th member of "Antwerp 6", a generation of fashion designers who all completed their training at the Royal Academy of Arts between 1980-1981 and shaped the "style of the Belgians". However, it does not belong to the actual group, but it became known in a similar period.

The Japanese "Street Magazine" dedicated two special editions to "Maison Martin Margiela", which were published in book form in 1999. Nicolas Ghesquière (Balenciaga) is a big fan of Maison Martin Margiela.

In July 2014, fashion critic Suzy Menkes exposed Matthieu Blazy via Instagram as Head of Design, after which he deleted his Instagram account and changed his profile in a career network. He left the company on October 1, 2014.

To this day, Margiela pieces, especially in the fashion industry and all fashion lovers, belong to the sanctuaries in every repertoire and archive. Getting vintage pieces from other designers may be possible, but Maison Martin Marginal Archives are a real hunt and that says it all about this art.

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